ABOUT

My passion lies at the intersection of empathetic intuition and sharp logic, creating strategic narratives that transform complex data into impactful brand experiences

As a Senior Advertising student at Temple University, I specialize in Advertising focused in Brand Strategy. My academic journey and hands-on projects—ranging from designing digital platforms for social impact initiatives to crafting visual identities for high-concept dining—have equipped me with a versatile toolkit for solving multifaceted problems.

I believe that a truly effective design is rooted in deep consumer insights and a solid information architecture. Whether I am optimizing a WordPress ecosystem for a public health program or engineering a visual identity system in Illustrator, my goal is to create seamless connections between a brand's mission and its audience’s needs

Strategy & Research

No code website builder tool

92%

Illustrator

Professional graphic software

74%

Slack

User interface design tool

80%

Figma

User interface design tool

83%

Photoshop

Professional graphic software

62%

Notion

Note taking and reminder tool

54%

Looking to start a project or you need consultation? Feel free to contact me.

Philadelphia, PA, USA