ABOUT

My passion lies at the intersection of empathetic intuition and sharp logic, creating strategic narratives that transform complex data into impactful brand experiences
As a Senior Advertising student at Temple University, I specialize in Advertising focused in Brand Strategy. My academic journey and hands-on projects—ranging from designing digital platforms for social impact initiatives to crafting visual identities for high-concept dining—have equipped me with a versatile toolkit for solving multifaceted problems.
I believe that a truly effective design is rooted in deep consumer insights and a solid information architecture. Whether I am optimizing a WordPress ecosystem for a public health program or engineering a visual identity system in Illustrator, my goal is to create seamless connections between a brand's mission and its audience’s needs
Strategy & Research
No code website builder tool
92%
Illustrator
Professional graphic software
74%
Slack
User interface design tool
80%
Figma
User interface design tool
83%
Photoshop
Professional graphic software
62%
Notion
Note taking and reminder tool
54%
Looking to start a project or you need consultation? Feel free to contact me.