CNT Coffee & Tea – Brand Logo

Medium: Logo Design

Tools Used: Adobe Illustrator

Design Focus: Typography as a visual language

This logo was created as part of a rebranding project for CNT Coffee & Tea, a local cafe known for its cozy atmosphere and quality beverages. The goal was to refresh the brand identity with a more refined and cohesive visual direction while maintaining a sense of warmth and approachability.

As part of the rebranding, my goal was to introduce a touch of color and personality to the logo, which was previously too muted and minimal to stand out. While the original design relied heavily on neutral tones and understated typography, it lacked the visual impact needed to express the café's inviting atmosphere and diverse offerings. By incorporating a warm, earthy orange into the new logo—particularly in the “T” representing tea—I aimed to infuse the identity with warmth, energy, and a more memorable brand presence. This subtle use of color helps strike a balance between modern minimalism and approachability, making the logo feel more alive while still maintaining a sense of sophistication.

Previous
Previous

Midnight Soul

Next
Next

Travel Poster